URSROBOT
Branding / Digital Material / Collateral / YouTube Channel / Exhibition
Role
Branding design / Web design / Booth design / Video Idea and Production / motion idea / Collateral design
Description
Lead URSROBOT in establishing a standout brand in the landscaping industry, crafting a high-tech identity that resonates across all touchpoints.
From defining the brand tone and strategic product positioning to ensuring consistency in brand design across auxiliary sales materials, digital ads, YouTube channel content, and exhibition, every aspect is aligned to drive brand awareness and recognition.
Animation Storyboard
Imagine a future where outdoor robots seamlessly enhance our everyday lives. URSROBOT's AMR Platform fosters effortless collaboration between humans and robots, maximizing productivity and efficiency.
The visual concept of the AMR Platform envisions seamless collaboration between humans and robots, a future to enhance our lives and work.
AMR Ourdoor Platform
Core essence of AMR Platform
One of the product mower's controllable tools is the joystick. To provide users with instant guidance while working outdoors, I designed an online joystick quick-start guide that can be accessed via mobile phone by scanning the QR code.
The Equip Show is the largest trade event for the landscape industry, with attendees from around the globe. The booth design aims to break through with a unique hi-tech brand image. URSROBOT portrays itself as a technology leader, distinguishing itself from other manufacturers.
